What is the difference between Sephora and Ulta?

Sephora and Ulta are two well-known cosmetics retailers in the U.S. Sephora is part of the luxury brand LVMH and is known for its wide range of high-end beauty products. Ulta, on the other hand, is a mid-range beauty retailer that carries a variety of drugstore and department store products. Sephora has a more limited selection than Ulta but offers exclusive products, services, and experiences that Ulta does not. Furthermore, Sephora offers free samples with every purchase and rewards program, while Ulta offers a loyalty program that gives customers points towards discounts on future purchases. Ultimately, both stores provide customers with a variety of beauty products and services, but Sephora focuses on luxury and Ulta on affordability.

• Mar, 9 2023
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